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10 award-winning healthcare campaigns from Africa and the Middle East you should know

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The Loeries® is Africa and the Middle East’s premiere creative awards show that recognises, rewards, inspires and fosters creative excellence in the brand communications industry.

This year the festival was hosted in my hometown Durban, and it saw a number of winning campaigns from health and wellness brands or initiatives. Here are our top 10:

1: TBWA Hunt Lascaris Johannesburg - Beautiful PathogensGoodbye Malaria:

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